- Campaign
Communications « TV and Radio Ads
« Hillary for
America
Hillary for America
"Make a Difference" +
0:60 ad run in IA, announced Jan. 27, 2016.
[Music]
Male Announcer: The time has come to make a choice about which candidate can actually make a difference for you.
In a world as complex as this, we need a president
as experienced as Hillary. In the situation room, at the
negotiating table, and always on your side, fighting for children and
families.
With a real plan to get incomes rising, reduce
drug prices, win equal pay for women and protect Social Security and
Medicare for seniors.
She'll build on Obamacare, not start over.
Break through the gridlock, not add to it.
Defend Planned Parenthood, not attack it.
Stand up to the gun lobby, not protect it.
Lead on foreign policy, not ignore it.
We need a president with the experience and
determination to get the job done.
Clinton: I'm running to make a difference, a
real difference for you and your families across our country.
[cheers]
Clinton (voiceover):
I’m
Hillary
Clinton
and
I
approve
this
message.
Notes: Not much remarkable in this closing ad...
The January
27
press release:
Two New Ads Frame the Choice
In the Closing Days Before Iowa
With
the Iowa caucus less than a week away, Hillary for America is airing
two new, final ads that frame the choice in this election, and that
encourage Democrats to caucus for Hillary Clinton.
The two ads, “Make a Difference” and “Real Progress,”
combine to make the case that Hillary Clinton is the one candidate who
will make a real difference in people’s lives and that the people of
Iowa “can’t wait” to achieve those results. These ads will run along
with the “Children” ad released yesterday that uses a documentary-style
format to spotlight Hillary Clinton’s lifelong record of fighting for
women and families.
The ads encourage Iowans to caucus on February 1st.
The new 30-second and 60-second spots are part of the campaign's
ongoing buy in Iowa and will run alongside previously released ads.