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The Iowa Ad Campaign

DEMOCRACY IN ACTION feature made possible thanks to Jennifer Glover Konfrst, assistant professor of public relations at Drake University. 
Channel 13 News at 9 on Fox 17 airing on KDSM-TV (Lynn Melling, anchor; Dave Price on Sunday).

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Dec. 14
Monday
Dec. 15
Tuesday
Dec. 16
Wednesday
Dec. 17
Thursday
Dec. 18
Friday
Dec. 19
Saturday
Dec. 20
Sunday
The Campaigns
. . . . . .
CARSON








no recording
CRUZ








RUBIO





CLINTON







SANDERS














Super PACs / Other Groups
. . . . . .
RIGHT TO RISE USA











CONS. SOLUTIONS PAC













Summary . . . . . .
5 political ads totaling 3 min.: Cruz, Rubio (1 min.), Sanders, Right to Rise USA, Conservative Solutions PAC. 5 political ads totaling 3 min.: Carson, Rubio (1 min.), Clinton, Sanders, Conservative Solutions PAC.
5 political ads totaling 2.5 min.: Carson, Cruz, Clinton, Sanders, Conservative Solutions PAC.
7 political ads totaling 4 min.: Carson, Cruz, Rubio (1 min.), Clinton, Sanders, Right to Rise USA, Conservative Solutions PAC.
5 political ads totaling 2.5 min.: Cruz, Rubio (1 min.), Sanders, Right to Rise USA, Conservative Solutions PAC.
- no recording -
4 political ads totaling 2 min.: Carson, Cruz, Sanders, Conservative Solutions PAC.








Week Three
Monday, December 14
Ad Break #1: Toyota, Anderson Erickson.
Ad Break #2: Bradford Financial Center, Lexus, Right to Rise USA, Batteries+Bulbs, Sanders.
Ad Break #3: Honda, Rubio (1 min.), Hardee's.
Ad Break #4: Subway (:15), Golden Rule (plumbing...), Stivers Ford Lincoln, McDonalds, Kinley's Golf Sales.
Ad Break #5: The Picker Knows, Chevy, Lexus, Des Moines Performing Arts, Thrasher Service, Subway (:15).
Ad Break #6: Boesen Florist (:15), Joseph's (jeweler's), Wellmark, Basement Replacement Experts, Boesen Florist (:15).
Ad Break #7: Casey's (:15), Karl Chevrolet, Golden Rule (plumbing...), U.S. Cellular, Toyota, Casey's (:15).
Ad Break #8: Homemakers, Plumber's & Steamfitters Local 33, Land Rover, Younker's, Cruz.
Ad Break #9: Xtream (:15), Service Legends, Traviss Audio Video, CarX, Miracle Whip, Conservative Solutions PAC.
Total: 43 ads totaling 20 min. 15 sec.    5 political ads totaling 3 min.

Tuesday, December 15
Ad Break #1: Ford, Rieman Music.
Ad Break #2: Honda, Clinton, Progresso, Kiinley's Golf Sales.
Ad Break #3: LaMarca Law Group (:15), Service Legends, Christopher's (jeweler's), LaMarca Law Group (:15). Mills Fleet Farm.
Ad Break #4: vom Foss (:15), Chevy, Traviss Audio/Video, McDonald's, CarX, vom Foss (:15).
Ad Break #5: Metropolitan Waste Authority, Casey's (:15), Wellmark, Subway (:15), Herman's Fine Jewelry, Des Moines Performing Arts (:15), Carson, Casey's (:15).
Ad Break #6: U.S. Cellular, Sunbelt Bakery, Sanders, Land Rover.
Ad Break #7: Wison Toyota Scion (:15), Conservative Solutions PAC, Younker's, Bath Fitter, Sheel's, Wilson Toyota Scion (:15).
Ad Break #8: Thrasher Service, Xtream, Toyota, Kinley's Golf Sales, Stiver's Ford Lincoln.
Ad Break #9: Rieman Music, Rubio (1 min.), Anderson Erickson, G&L Clothing, Golden Rule (plumbing...).
Total: 46 ads totaling 20 min. 30 sec.    5 political ads totaling 3 min.

Wednesday, December 16
Ad Break #1: Toyota, Anderson Erickson.
Ad Break #2: LaMarca Law Group (:15), Karl Chevrolet, Service Legends, Plumbers & Steamfitters Local 33, Lexus, Batteries+Bulbs, LaMarca Law Group (:15).
Ad Break #3: Stivers Ford Lincoln, Subway (:15), Younker's, Skate South (:15), Golden Rule (plumbing...).
Ad Break #4: Chevy, Mills Fleet Farm, Redekers (mattresses), U.S. Cellular, Toyota,
Ad Break #5: Casey's (:15), Christopher's (jeweler's), McDonald's, CarX, Clinton, Casey's (:15).
Ad Break #6: Sanders, Acuron, Shottenkirk Chevrolet, Traviss Audio/Video.
Ad Break #7: Honda, Metro Waste Authority, Josephs (jeweler's), Carson, Toyota.
Ad Break #8: Cruz, Xtream (:15), Younker's, Iowa 529 Plan, Land Rover, Xtream (:15).
Ad Break #9: Boesen Florist (:15), CarX, Rieman Music, Autorama RV, Conservative Solutions PAC, Wilson Toyota Scion (:15), Boesen Florist (:15).
Total: 47 ads totaling 20 min. 45 sec.    5 political ads totaling 2 min. 30 sec.

Thursday, December 17
Ad Break #1: Wellmark, GMC.
Ad Break #2: Casey's (:15), Thrasher Service, McDonald's, Land Rover, Younker's, Casey's (:15).
Ad Break #3: Stivers Ford Lincoln, Rubio (1 min.), Sanders,
Ad Break #4: Right to Rise USA, Iowa Lottery, Wellmark, Homemakers, Conservative Solutions PAC.
Ad Break #5: Wilson Toyota Scion (:15), Traviss Audio/Video, Clinton, Metro Waste Authority, Younker's, Wilson Toyota Scion (:15).
Ad Break #6: Karl Chevrolet, Hope Ministries, Carson, Herman's Fine Jewelry.
Ad Break #7: Acuron (herbicide), Fareway, Xtream, Josephs (jeweler's), Homemakers.
Ad Break #8: H.B. Leiserowitz (cameras), Wilson Toyota Scion, Autorama RV, Cruz, Service Legends, Wilson Toyota Scion (:15).
Ad Break #9: Boesen Florist (:15), U.S. Cellular, Iowa 529 Plan, Karl Chevrolet, Kinley's Golf Sales, Younker's,Boesen Florist (:15)..
Total:  43 ads totaling 20 min. 45 sec.     7 political ads totaling 4 min.

Friday, December 18
Ad Break #1: U.S. Cellular, Toyota.
Ad Break #2: Stivers Ford Lincoln, Homemakers, Conservative Solutions PAC, Younker's, Chevy.
Ad Break #3: Redeker's, Right to Rise USA, Wellmark, Hupy & Abraham (:10), Karl Chevrolet.
Ad Break #4: Casey's (:15), Toyota, Service Legends, University of Iowa, J.D. Byrider (:15), Casey's (:15).
Ad Break #5: U.S. Cellular, Rubio (1 min.), Sheel's, Anderson Erickson.
Ad Break #6: Wilson Toyota Scion (:15), Younker's, Redeker's, Kinley's Golf Sales, Hupy & Abraham (:10), Wilson Toyota Scion (:15).
Ad Break #7: Berkwood Farms (:15), Autorama RV, Sanders, Iowa Lottery, Land Rover, Berkwood Farms (:15).
Ad Break #8: Cruz, Toyota, Batteries+Bulbs, Anderson Erickson, Honda.
Ad Break #9: Wilson Toyota Scion (:15), Younker's, Plumbers & Steamfitters Local 33, Karl Chevrolet, Kinley's Golf Sales, Plumbers & Steamfitters Local 33, Wilson Toyota Scion (:15).
Total: 46 ads totaling 20 min. 35 sec.   5 political ads totaling 2 min. 30 sec.


Sunday, December 20
Ad Break #1: Progresso.
Ad Break #2: Salvation Army (:15), McDonald's, U.S. Cellular, Rieman Music, Homemakers, Salvation Army.
Ad Break #3: Xtream (:15), Hope Ministries, Carson, Xtream (:15), Sanders.
Ad Break #4: J.D. Byrider (:15), Conservative Solutions PAC, Land Rover, Anderson Erickson, Subway (:15).
Ad Break #5: American Family Insurance (:15), U.S. Cellular, CarHop, Cruz, Iowa Lottery.
Ad Break #6: - missing last ad break -
Total: 22 ads totaling 10 min.     4 political ads totaling 2 min.
*broadcast started a bit late and recording ended



Note: Ad listings above do not include various promos for Fox programming; there is a fair bit of that.

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