Priorities USA Action

"Hate" +

:60 TV ad run in CO, FL, IA, NV, NH, NC OH, PA from Oct. 18, 2016.   

[Music]

Judy Shepard:  I've seen what can happen as the result of hate.

My son Matt was murdered in Laramie, Wyoming in 1998.  He was befriended by two men in a bar who pretended to be gay.  They offered him a ride home, and when he was in their car they robbed him and beat him.  They drove Matt out to the prairie and tied him to a split-rail fence and beat him some more and left him for dead.

In the aftermath of Matt's death, my family saw the best of America in the love and support we were shown.

So when I see the hate that Donald Trump has brought to his campaign for president, it terrifies me.

Trump:  I'd like to punch him in the face, I'll tell you...

Trump:  Oh, I don't know what I said, ah, I don't remember...

Trump:  He's a Mexican...

Trump:  I could stand in the middle of 5th Avenue and shoot somebody and I wouldn't...

Judy Shepard: Words have an influence.  Violence causes pain.  Hate can rip us apart.  I know what can happen as the result of hate, and Donald Trump should never be our president.

Female Announcer:  Priorities USA Action is responsible for the content of this advertising.

Notes:  The Oct. 18, 2016 press release...

PRIORITIES USA LAUNCHES NEW TV AD: “Hate”

During The Campaign Donald Trump Has Incited Violence, Mocked The Disabled, Trafficked In Racism & Bigotry & Joked About Gun Violence

Judy Shepard:  “When I See The Hate Donald Trump Has Brought To His Campaign For President, It Terrifies Me”  

New Spot To Run In OH, PA, NC, FL, NV, IA, CO & NH

Today, Priorities USA is launching a new TV ad called “Hate” featuring Judy Shepard, whose son Matthew Shepard was brutally murdered in Laramie, Wyoming back in 1998, simply because he was gay. In the spot Judy recounts the unspeakable tragedy of what happened to her son: “I know what can happen as the result of hate.”

She then remarks on Donald Trump’s campaign in which he’s incited violence, mocked the disabled, trafficked in racism and bigotry, and even joked about gun violence: “So when I see the hate that Donald Trump has brought to his campaign for president, it terrifies me…words have an influence, violence causes pain, hate can rip us apart. I know what can happen as the result of hate, and Donald Trump should never be our president.”

The unspeakable tragedy that Judy Shepard and her family suffered was a sobering reminder of just how dangerous hate can be, and throughout this campaign Donald Trump has trafficked in hatred, bigotry, racism & repeatedly mocked those who were different than him while inciting and even joking about violence,” said Guy Cecil, Chief Strategistat Priorities USA. “As Judy said it best, ‘words have an influence, violence causes pain, hate can rip us apart…Donald Trump should never be our president.’”

“Hate” will run  OH, PA, NC, FL, NV, IA, CO, & NH.