- Rand Paul «
Press Release from Rand Paul for President
June 6, 2015
2 Million Strong, Rand Paul continues to Lead in Digital Innovation
WASHINGTON,
D.C. -Senator
Rand Paul today became the first candidate in the 2016 race to garner 2
million Facebook"likes." This number shows Senator Paul's continued
influence and online presence among fellow contenders on both sides of
the aisle.
The
campaign is using social and digital media more than anyone else in the
field. Rand Paul for President released a vector file of it's logo for
use by developers, it has crowd sourced campaign t-shirts, and is
encouraging supporters to send in videos for use in online web
videos.
Additionally
Rand Paul's campaign is the only one to have work spaces in the tech
hubs of Silicon Valley and Austin, Texas. On the Republican side, it is
also the only one with an announced Chief Technology Officer in Ron
Schnell.
"Our tremendous social media success
really leads the way towards a technology strategy that will be
unprecedented, not only in GOP politics or even presidential politics,
but for politics as a whole. We will be doing things that even
technology companies aren't doing yet," Campaign CTO Ron Schnell
said.
Digital Strategist Vincent Harris added, "Senator Paul is running the campaign he said he would: one that crowdsources ideas and harnesses the grassroots enthusiasm for his candidacy."
As a recent MSNBC article noted, "Paul's
campaign was notable in its high level of one-on-one engagement with
supporters, something that is rarely seen in high-profile politicians'
social media accounts. The Paul campaign's engagement with their
supporters - rallying their support to a cause and re-tweeting dozens
of them from Rand's own account - is a new level of engagement that
positions Paul as an early social media innovator among the crowded
2016 field."
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