New Day for America

"Balancing the Budget" +

:60 TV ad run in NH announced July 20, run starting July 21, 2015.

Montage of sound snippets from various candidates [Clinton: "...I served..." Cruz: "...I think..."  ?: "..red state..."  Trump: ...they don't know what they're doing..."  Fiorina: "...I have learned..."]

[Music]

Female Announcer: No one running for president has balanced the federal budget for us, but John Kasich.

Kasich:  I spent ten years of my life fighting to balance the budget, not because it was about numbers, but it was about values.  We don't have a right to live beyond our means, and make sure that our children pay the debt.

Female Announcer:  John Kasich helped balance the federal budget, turned around the Ohio economy, and has 18 years experience on the Armed Services Committee.  No one else comes close.

Kasich:  And I was willing to take beatings when I offered my own budget proposals for America because I believed in it.

The most important thing in leadership is not what you say, it's what you do.

Female Announcer:  John Kasich's for us.

New Day for America is responsible for the content of this advertising.


Notes:  The ad has very high production values, warm tones, and lots of stock footage of smiling faces woven throughout.  It started running the day Kasich announced.


From the July 20 press release...

Today, New Day for America released its second television ad, "Balancing the Budget" that details Governor John Kasich’s record balancing budgets at the national and state level.  No other candidate or potential candidate for President has balanced the federal budget. No one else also has national security experience and experience turning around a major state. “Balancing the Budget” will begin airing in New Hampshire media markets on Tuesday.
 
"John Kasich’s for us and he has a record to prove it," said New Day for America Executive Director Matt Carle. "He balanced the federal budget for the first time since man walked on the moon; it hasn’t been done since. He also has national security experience and is the successful governor of Ohio. No one else can say those things. John Kasich has proven that he will work for all Americans."