- Campaign
Communications « TV and Radio Ads
« Bernie 2016
Bernie 2016
"Effective"
+
:30 ad run in IA and NH announced Dec. 10, 2015, to run starting Dec. 11.
[Music]
Female
Annoucer: Praised as one of America's best mayors who governed
as a pragmatist.
A practical and successful legislator.
Bernie Sanders passed more amendments in a Republican Congress than any
other member.
Primary care access for millions of
Americans.
Protected Social Security.
Cracked the gridlock with John McCain to strengthen veteran's health care.
Bernie Sanders: a consistent, principled and
effective leader building a future to believe in [cheers].
Sanders
(voiceover): I'm Bernie Sanders and I approve this message.
Notes: The Dec. 10
press
release...
"He's a Rock"
BURLINGTON, Vt. – U.S. Sen. Bernie Sanders’ record in Burlington
City
Hall and Congress is featured in a new television ad slated to begin
airing Friday in media markets throughout New Hampshire and Iowa.
Another ad features Vermont dairy farmer Eric Paris talking about how
the senator is viewed in his home state, where Sanders won re-election
to the Senate two years ago with 71 percent of the vote.
In the 30-second TV ad filmed in Vermont, Paris says Sanders is “a
well-known friend of family farms” who “cannot be bought out by big
money.” At his farm near Lyndonville, Vermont, Paris also says, “It's
time for our next president to go in there, roll up his sleeves, take
off the gloves, and take on Wall Street, big business, take on big
money, and get the working class back to where they should be.
“He’s a rock,” Paris says of Sanders.
Another 30-second spot calls Sanders “a consistent, practical and
effective leader.” The ad looks his tenure in Burlington, Vermont,
where he served for eight years as one of America’s best mayors,
according to U.S. News & World Report, and “governed as a
pragmatist,” according to The New York Times.
The ad also spotlights Sanders’ record in Congress. It cites The
Almanac of America Politics description of Sanders as “a practical and
successful legislator.” It says he passed more amendments in a
Republican Congress than any other member and has been, according to
The Daily Beast, “one of Congress’s most successful brokers.”
Saying that Sanders “cracked the gridlock” in Congress, the list of
legislative accomplishments includes Sanders’ success last year in
working with Sen. John McCain of Arizona to strengthen health care for
veterans. The bill signed by President Barack Obama included a big
boost in funding for the Department of Veterans Affairs to hire more
doctors, nurses and other health care professionals.
To watch “Rock,” click here.
To watch “Effective,” click here.